Masha

Direct digital marketing (DDM)

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DDM is a type of marketing that uses digital channels to reach consumers directly. It includes email, social media, search engine marketing, and other online platforms. DDM is different from traditional marketing in that it allows marketers to track consumer behavior and engage with them in a more personalized way. This allows for more targeted … Read more

Zettabyte Era

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The Zettabyte Era is the current stage of development in the Information Age, where data is created and stored at unprecedented levels. One zettabyte is equal to one trillion gigabytes, or one sextillion bytes. This era began around 2010, when the world’s first zettabyte of data was generated. Since then, the amount of data produced … Read more