Cost per sale (CPS)

The cost per sale (CPS) is a metric that measures the average amount of money that a company spends on marketing and advertising in order to generate one sale. This metric is often used to compare the efficiency of different marketing and advertising strategies. To calculate the CPS, divide the total cost of marketing and … Read more

Virtual learning environment (VLE) or managed learning environment (MLE)

A virtual learning environment (VLE) is a software application that supports and facilitates learning, teaching and assessment in an educational setting. A VLE typically provides a personalised and interactive user interface, and may include features such as a virtual classroom, discussion forums, wikis and blogs. A managed learning environment (MLE) is a type of VLE … Read more