Nofollow is an HTML attribute value used to instruct search engines that a hyperlinked document, image, or other web resource should not influence the ranking of the linked document in the search engine's index.
The nofollow value was originally introduced by Google in order to discourage comment spam on blogs. However, the use of nofollow has since expanded to other types of links, such as paid links and sponsored links.
Nofollow is typically used in the (anchor) tag, like this:
When a search engine crawls a web page, it will typically follow all of the links on that page. However, if a link has the nofollow attribute set, the search engine will not follow that link.
Nofollow can also be used in the tag to instruct a search engine not to index a particular page:
The nofollow attribute is also sometimes used on entire websites, in order to instruct search engines not to index any of the pages on that site. Why would you use nofollow? Nofollow is an HTML attribute that can be added to links to tell search engines not to follow them. This is often used to avoid passing link juice to sites that the linking site doesn't want to endorse.
What does nofollow mean in SEO?
The term "nofollow" is used in SEO to describe an HTML attribute that can be added to a hyperlink. The nofollow attribute tells search engines that they should not follow the link, and thus not pass any PageRank to the linked page.
Nofollow was originally introduced by Google as a way to combat comment spam. However, it can be used on any type of link, and many website owners use it as a way to reduce the amount of PageRank that flows out of their site.
There is some debate over whether or not nofollow links can help improve your search engine rankings. Google has said that they do not count nofollow links for ranking purposes, but some SEOs believe that they may help indirectly by building relationships and increasing the number of links pointing to your site.
Is nofollow good for SEO?
Nofollow is an attribute that can be added to HTML links to indicate that they shouldn't be given any weight by search engine algorithms. In other words, it tells search engines not to "follow" that link when determining the PageRank of the linked-to page.
So, is nofollow good for SEO? It depends.
If you're linking to low-quality or spammy sites, then using the nofollow attribute can help keep your site's reputation clean. However, if you're linking to high-quality sites, then not using the nofollow attribute may help improve your site's SEO.
In general, it's a good idea to mix things up and use both followed and nofollowed links. This way, you're not putting all your eggs in one basket, so to speak. Should I use no follow links? There is no one definitive answer to this question, as there are pros and cons to using no follow links. Some SEO experts believe that no follow links can help improve a website's search engine ranking, as they signal to search engines that the linked-to website is relevant and trustworthy. Others believe that no follow links are essentially worthless, as they provide no SEO value and can even hurt a website's ranking. Ultimately, it's up to the website owner to decide whether or not to use no follow links.
What is difference between do follow and no follow?
Do Follow vs No Follow
When it comes to search engine optimization, the terms "do follow" and "no follow" are used to describe two different types of links. Do follow links are links that will pass on "link juice" to the website that they are linking to. This is important because link juice is one of the factors that search engines use to determine a website's rank. No follow links, on the other hand, are links that will not pass on link juice.
So, which type of link is better?
There is no definitive answer to this question. In general, though, most SEO experts believe that do follow links are more valuable than no follow links. This is because do follow links can help to improve a website's search engine ranking, while no follow links have no effect on search engine rankings.
There are some situations where no follow links can be more beneficial than do follow links. For example, if you are linking to a website that is not very reputable, you may want to use a no follow link to avoid passing on link juice to that website.
In general, though, do follow links are generally seen as being more valuable than no follow links.