Minimum viable product (MVP)

The term "minimum viable product" (MVP) was first coined by Frank Robinson in 2001. It is defined as "the smallest thing that can be built and still provide value to the customer".

The MVP concept has been popularized by the Lean Startup movement, which advocates for the development of products that are "minimum viable" in order to achieve the fastest possible time to market. The thinking behind this is that it is better to get a product out to the customer as quickly as possible in order to get feedback and learn from it, rather than spending a long time developing a product that may not meet the customer's needs.

The MVP is often confused with the "proof of concept" (POC), which is a prototype that is developed in order to test a particular concept or hypothesis. Unlike the MVP, the POC is not necessarily intended to be a fully functional product.

The MVP is also sometimes confused with the "release candidate" (RC), which is a version of a product that is considered to be ready for release. However, the MVP is typically a much earlier version of the product than the RC, and may not have all of the features or functionality that will eventually be included in the final product.

What is an MVP in product?

An MVP is a minimum viable product. In other words, it is the bare minimum that you need to create in order to get your product out into the market. This could be a very basic version of your product with only the essential features, or it could be a fully functioning product with only a few features. The key is to make sure that your MVP is enough to get feedback from customers so that you can improve upon it.

What are MVP requirements?

There are a few key requirements that must be met in order for a project to be considered an MVP. First, the project must have a clearly defined goal. This goal should be something that can be accomplished within a reasonable timeframe and with a limited amount of resources. Secondly, the project must have a clearly defined scope. This scope should be limited to the most essential features and functionality required to meet the project's goal. Lastly, the project must have a clearly defined plan for how it will be completed. This plan should include milestones and deliverables, and should be achievable within the timeframe and budget that have been allocated for the project.

What is an MVP in marketing?

An MVP in marketing is a minimum viable product. This is a product with the bare minimum amount of features needed to be marketable. The MVP is used to test the waters with a potential audience to see if there is interest in the product before investing too much time and resources into development. If the MVP is successful, then the company can move forward with developing a full-fledged product. If not, then they can save themselves a lot of money and time by scrapping the project altogether.

MVPs are often used in the software development world, but they can be applied to any type of product. For example, if a company is considering releasing a new line of clothing, they might first put out a small collection of items to gauge customer interest. If the clothes are well-received, then the company can proceed with developing a full line. If not, then they can save themselves the trouble and expense of producing a full collection that may not sell.

The MVP approach can be beneficial for companies because it allows them to test the market with minimal risk. However, it's important to note that an MVP is not a finished product. It is only meant to be a starting point that can be used to gauge interest and gather feedback.

What is MVP example?

The MVP (Minimum Viable Product) is a concept from the Lean Startup methodology. The idea is to start with a small, basic version of your product and then add features as you learn more about your customers' needs and preferences.

The goal is to get your product to market quickly and then learn from customer feedback to make improvements. This approach can help you avoid building features that your customers may not even want or need.

One example of an MVP is a basic website with just a few pages and a contact form. This can help you gauge interest in your product and get feedback from potential customers.