# Clickthrough rate (CTR)

The clickthrough rate (CTR) is a metric that measures how often users click on a particular link or ad. A high CTR indicates that users are interested in the content of the link or ad, while a low CTR indicates that they are not.

CTR is calculated as the number of clicks divided by the number of impressions (the number of times the link or ad was seen). For example, if an ad is seen 100 times and clicked on 10 times, the CTR would be 10%. Is a 10% CTR good? Yes, a 10% CTR is considered good. CTR stands for "click-through rate," which is the percentage of people who click on a link or ad that they see. A 10% CTR means that out of every 100 people who see the link or ad, 10 of them will click on it.

##### What is the average clickthrough rate?

There is no definitive answer to this question as it can vary greatly depending on factors such as the type of ad, the target audience, the placement of the ad, etc. However, a good starting point would be to look at industry averages. For example, the average clickthrough rate for display ads in the United States is 0.05%, while the average clickthrough rate for search ads is 3.75%.

#### Is 5% click-through rate good?

Yes, a 5% click-through rate is considered good. Click-through rate is a metric used to measure the success of an online ad or email campaign. It is calculated by dividing the number of clicks on a link by the number of times the ad or email was viewed. A 5% click-through rate means that for every 100 times the ad or email was viewed, 5 people clicked on the link.

What is a good CTR for Google Ads 2022? There is no definitive answer to this question as CTR (click-through rate) can vary greatly depending on a number of factors, including the industry, the type of product or service being advertised, the targeting options used, the ad creative, and so on. However, as a general rule of thumb, a good CTR for Google Ads is anything above 1%. What is a good organic CTR? There is no definitive answer to this question as it depends on a number of factors, including the specific industry and target audience. However, a good organic CTR is typically above 1%.