Clickthrough rate (CTR)

The clickthrough rate (CTR) is a metric that measures how often users click on a particular link or ad. A high CTR indicates that users are interested in the content of the link or ad, while a low CTR indicates that they are not. CTR is calculated as the number of clicks divided by the … Read more

Multilink bundle

A Multilink bundle is a type of data link layer protocol that allows multiple physical links to be bundled together to form a single logical link. This type of bundling can provide increased bandwidth and improved resilience compared to a single physical link. What is the Multilink Protocol? Multilink Protocol (MLP) is a link layer … Read more

Flaky test

A flaky test is a test that sometimes passes and sometimes fails, without any changes to the code under test. Flaky tests can be caused by a number of factors, including: – Race conditions – Timing issues – Dependencies on external resources (e.g. a database) – Inconsistent test data Flaky tests can be very frustrating … Read more

Web bug (Web beacon)

A web bug is a graphic on a web page or in an email that is used to track who has viewed the page or email. Web bugs are usually invisible to the user and are often used to collect information about a person’s web browsing habits. How do you identify a web beacon? Web … Read more

Transient cookie (session cookie)

A transient cookie, also known as a session cookie, is a small piece of data that is sent from a website to a user’s web browser. This cookie allows the website to track the user’s movements within the site and keep track of any information that the user may have inputted. Session cookies are generally … Read more

Spamdexing

Spamdexing is the process of creating web pages or other online content that is designed to manipulate search engine results in order to boost traffic or sales. This can be done by creating keyword-rich or hidden text on a page, stuffing keywords into the metatags of a page, or creating doorway pages that are designed … Read more

Stop word

In computing, a stop word is a commonly used word (such as “the”, “a”, “an”, “and”, “but”, “if”, “or”, “because”, etc.) that a search engine has been programmed to ignore, both when indexing entries for searching and when retrieving them as the result of a search query. The idea behind stop words is that, because … Read more

Grep

Grep is a command line utility that allows you to search for text strings in files. The name grep comes from the ed command g/re/p, which means “globally search for a regular expression and print all matching lines.” The grep command has many options and features, but the basic syntax is: grep [options] pattern [files] … Read more