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Learning curve

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A learning curve is a graphical representation of how an individual’s performance improves with practice or experience. The steepness of the curve indicates how quickly the person learns; a shallower curve indicates slower learning, while a steeper curve indicates faster learning. The learning curve concept is often used in business to analyze the cost-effectiveness of … Read more

Consumer surveillance

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Consumer surveillance is the monitoring of consumer behavior in order to better understand their needs and preferences. This information can then be used to target marketing campaigns and improve customer service. Consumer surveillance can be conducted through a variety of means, including online tracking, purchase data analysis, and consumer surveys. What is Consumer tracking? Consumer … Read more

Categories CRM