Accelerated Mobile Pages (AMP)

Accelerated Mobile Pages (AMP) is an open source initiative developed by Google to improve the performance of web pages on mobile devices. AMP pages are designed to load faster than traditional web pages, and can be served from Google's AMP cache. Google has announced that it will begin to show AMP pages in its mobile search results, and has also developed a WordPress plugin to make it easier for publishers to create AMP pages.

How do Accelerated Mobile Pages work?

The Accelerated Mobile Pages (AMP) project is an open source initiative that aims to improve the performance of mobile web pages. AMP pages are designed to be fast and lightweight, and they are cached by Google so that they can be served up quickly to mobile users. AMP pages are also designed to be responsive, meaning that they can adjust to the width of the device on which they are being viewed.

The AMP project was started by Google in 2015, and the company has been working with publishers and developers to improve the performance of mobile web pages. AMP pages are built using a subset of HTML, and they are designed to be served up by Google's AMP Cache. AMP pages are also required to have a valid AMP HTML Document, which includes a tag that points to the AMP Cache.

The AMP project has seen some success, and there are now a number of popular websites that are using AMP pages. However, there is still some work to be done in order to make AMP pages more widely adopted.

Is AMP good for SEO? Yes, AMP can be good for SEO as it can help to improve the speed and performance of your website, which is one of the key ranking factors for search engines. In addition, AMP can also help to improve your website's mobile-friendliness, another important ranking factor. However, it is important to note that AMP is not a guarantee of better SEO results, and there are other factors that are also important to consider when optimizing your website for search engines.

How do you make Accelerated Mobile Pages?

The first step is to create a valid AMP HTML page. AMP HTML is basically HTML with some restrictions and additions, most notably the AMP boilerplate code and the use of AMP-specific tags. You can find more information about the AMP HTML specification here: https://www.ampproject.org/docs/design/amp-html-spec.

Once you have a valid AMP HTML page, you then need to validate it using the AMP validator tool: https://validator.ampproject.org/. This will check your page for any errors or potential problems.

Once your page is valid, you can then publish it on your website. Is AMP still relevant in 2022? Yes, AMP is still relevant in 2022. It is a powerful tool for creating fast, responsive, and mobile-friendly websites. While there are other options available, AMP remains a popular choice for many developers due to its ease of use and wide range of features. Is AMP going away? No, AMP is not going away. It is being actively developed by the AMP team and is widely used by publishers and businesses.